What is Design Thinking?

It is a process for solving problems that focuses on understanding human needs and creating innovative solutions.

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Definition

Design Thinking is a process for solving problems that focuses on understanding human needs and creating innovative solutions developed with a Customer Centricity alignment.

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Origin

Design Thinking originated at Stanford's d.school, with early works by John E. Arnold and Herbert Simon.

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Ideation

The process includes a brainstorming phase and idea generation to explore a wide range of possibilities.

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Prototyping

Ideas are quickly turned into tangible prototypes for testing and refinement.

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Testing and Feedback

Prototypes are tested with users to gather feedback and iterate on the design.

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Business Impact

Design Thinking is used not only for product design but also for innovation in business models and organizational change.

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Want to learn more?

If you're curious to learn more about Design Thinking, reach out to me on X. I love sharing ideas, answering questions, and discussing curiosities about these topics, so don't hesitate to stop by. See you around!